Friday, 23 March, 2012

Packaging at drupa 2012

From our several visits to drupa previews we have
gathered that this event is going to be an important
event for both the global as well as the Indian
packaging industry. Exhibitors from all parts of the
world including China and India will be showing a
higher proportion of packaging products. For
instance, equipment manufacturers such as Fuji,
Screen and Kodak will be showing digital flexo
imaging equipment in addition to Esko-DuPont who
have practically had the field for themselves so far.
Epson will be showing a new single pass label press
and there are sure to be many more digital label and
even carton presses at the show.

In fact Fujifilm announced at the preview last month
that it will be demonstrating its inkjet carton press at
drupa 2012. And both Gallus and Omet who are known
for their label presses will be showing narrow web onepass
carton presses at drupa 2012. Goss which normally
talks about its newspaper and commercial presses, will
this time show an innovative development of their
Sunday press for packaging. And one should not forget
that Goss owner Shanghai Electric has a strong product
line of autoplaten die-cutters and folder-gluers.
These are just a few examples to illustrate the fact that
packaging is the strong area not just in India but
worldwide. It’s not just in India that commercial
printers are turning to packaging printing and
converting. And it’s not just in India that converters
are turning to sample-making, short run cartons, and
POP displays for the same packaging customers.

The Indian exhibitors at drupa are also more focussed
on packaging right from the UV curing specialist APL
Machinery, to Proteck, which will show a more
developed and complete offering of its Metamation
software than it showed at the Innovation Park last
time, with several add ons for packaging prepress.
Kohli Industries will be at drupa promoting its gravure
presses and Shilp Gravure will not only sell its special
application engraved cylinders but also further
develop its technology partnerships to strengthen the
packaging industry in the region.

The Chinese exhibitors at drupa also bring a bias for
packaging to this years show. While at drupa 2008 the
Chinese die-cutter and folder gluer manufacturers were
numerous they were shy, while at drupa 2012 they will
be able to point to an already large install base around
the world and not least, in our country. The range of
Chinese suppliers now includes several high-end
manufacturers of automated converting equipment who
will be demonstrating faster equipment with many of
the latest automation features.

We also expect this to be a drupa that is ready for
business networking, alliances and partnerships. There
has already been great consolidation amongst printers
and converters in Europe and we expect that there will
not only be a lot of interest in technology partnerships
for manufacturing in India but a great deal of
discussion between global printers and converters who
are looking to enter the Asian and Indian markets.

As drupa media partners, free visitor tickets were made
available online to our readers from our website. As we
have mentioned, these were snapped up quickly, We
are happy to announce that Hemant Sharma, Anurag
Jain, Jignesh Lapasiya, Jitendra Bhatia, Suresh
Panicker have won free one day tickets to drupa. We
will contact them directly soon and provide them with
the instructions on how to download their free tickets.

The drupa organisers have very generously given our
research company IppStar a slot to present some of
our findings and forecast about the Indian print,
publishing and packaging vertical. We expect a good
turnout of CEOs, senior executives, strategists and
analysts at this event from companies that are looking
for data based on deep domain primary research and
insights and forecasts that point to some of the
challenges and opportunities for our fast growing
industry. At drupa 2012 you can meet me at Hall 9
A39. See you there!

Naresh Khanna

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